The Next 4 Billion
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Type: BOOK - Published: 2007 - Publisher: World Resources Institute
Considers the four billion low-income consumers which constitute the majority of the world's population, and how to better meet their needs, increase their prod
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Type: BOOK - Published: 2008 - Publisher:
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Type: BOOK - Published: 2019-02-25 - Publisher: Harvard University Press
Why do citizens of states with strict surveillance care so little about their digital privacy? Why do Brazilians eschew geo-tagging on social media? What drives
Language: en
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Type: BOOK - Published: 2012 - Publisher:
This study uses empirical measures to describe the behavior of low-income populations as consumers and producers. In aggregate, their purchasing power suggests
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