Tourism Entrepreneurship in Portugal and Spain
| Author | : João Leitão |
| Publisher | : Springer Nature |
| Total Pages | : 287 |
| Release | : 2022-02-01 |
| ISBN-10 | : 9783030892326 |
| ISBN-13 | : 3030892328 |
| Rating | : 4/5 (328 Downloads) |
Download or read book Tourism Entrepreneurship in Portugal and Spain written by João Leitão and published by Springer Nature. This book was released on 2022-02-01 with total page 287 pages. Available in PDF, EPUB and Kindle. Book excerpt: This contributed volume introduces the innovative landscapes and business models used in tourism entrepreneurship initiatives of Portugal and Spain. It provides benchmarks for entrepreneurial initiatives covering tourism services, place-branded tourism, social networks, spiritual tourism, cross-border tourism initiatives, and tourism in low-density regions. It also provides guidelines for future strategic actions to foster rural and sustainable development in alternative tourism destinations, following the Iberian experience.
Top