A Research Agenda for Media Economics
Author | : Alan B. Albarran |
Publisher | : Edward Elgar Publishing |
Total Pages | : 207 |
Release | : 2019-12-27 |
ISBN-10 | : 9781788119061 |
ISBN-13 | : 1788119061 |
Rating | : 4/5 (061 Downloads) |
Download or read book A Research Agenda for Media Economics written by Alan B. Albarran and published by Edward Elgar Publishing. This book was released on 2019-12-27 with total page 207 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting cutting-edge thoughts on media economics, its history and development, and looking forward to its future, this timely book investigates the changing face of the field. With contributions from some of the most prominent media economics scholars in the world, this provocative and visionary Research Agenda covers theory development, consumer and audience demand, information and cultural goods, and technological dimensions.