Academic Brands

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Academic Brands

Author	: Mario Biagioli
Publisher	: Cambridge University Press
Total Pages	: 247
Release	: 2022-07-21
ISBN-10	: 9781108841375
ISBN-13	: 1108841376
Rating	: 4/5 (376 Downloads)

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Book Synopsis Academic Brands by : Mario Biagioli

Download or read book Academic Brands written by Mario Biagioli and published by Cambridge University Press. This book was released on 2022-07-21 with total page 247 pages. Available in PDF, EPUB and Kindle. Book excerpt: Explores the rise of the brand as a medium through which the modern university represents and remakes itself.

Academic Brands Related Books

Language: en
Pages: 247

Academic Brands

Authors: Mario Biagioli

Categories: Law

Type: BOOK - Published: 2022-07-21 - Publisher: Cambridge University Press

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Explores the rise of the brand as a medium through which the modern university represents and remakes itself.

Language: en
Pages: 247

Academic Brands

Authors: Mario Biagioli

Categories: Law

Type: BOOK - Published: 2022-07-21 - Publisher: Cambridge University Press

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The first comprehensive analysis of the emergence of academic brands, this book explores how the modern university is being transformed in an increasingly globa

Language: en
Pages: 272

Digital Tools for Academic Branding and Self-Promotion

Authors: Cabrera, Marga

Categories: Education

Type: BOOK - Published: 2016-10-31 - Publisher: IGI Global

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Reputation can be a pivotal factor to potential success throughout one’s academic career. By utilizing available technological assets and tools, professionals

Language: en
Pages: 612

Brands, Consumers, Symbols and Research

Authors: Sidney J. Levy

Categories: Business & Economics

Type: BOOK - Published: 1999-08-11 - Publisher: SAGE

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This volume assembles all Sidney J. Levy's and his collaborators significant essays and studies in the field of marketing. His work includes marketing's role in

Language: en
Pages: 341

Wally Olins on Brand

Authors: Wally Olins

Categories: Business & Economics

Type: BOOK - Published: 2004-04-17 - Publisher: Thames & Hudson

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"Wise, witty, readable, and very, very useful. A tour de force from the world's leading authority on branding." —Anthony Hopwood, Said Business School, Oxford