Achieving Planned Innovation
| Author | : Frank R. Bacon |
| Publisher | : Simon and Schuster |
| Total Pages | : 186 |
| Release | : 1998 |
| ISBN-10 | : 9780684839905 |
| ISBN-13 | : 0684839903 |
| Rating | : 4/5 (903 Downloads) |
Book Synopsis Achieving Planned Innovation by : Frank R. Bacon
Download or read book Achieving Planned Innovation written by Frank R. Bacon and published by Simon and Schuster. This book was released on 1998 with total page 186 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presenting Planned Innovation--the market-tested, five-step paradigm that has been proven to increase the success rate of new-product ventures in more than 20 companies. This book covers all aspects of PI, including how to cultivate a lasting market orientation, how to formulate selection criteria that reflect strategic objectives and tactical goals, and how to assess positive and negative influences. 44 charts & diagrams.
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