Adoption and Implementation of AI in Customer Relationship Management
Author | : Surabhi Singh |
Publisher | : Business Science Reference |
Total Pages | : 325 |
Release | : 2021 |
ISBN-10 | : 1799879607 |
ISBN-13 | : 9781799879602 |
Rating | : 4/5 (602 Downloads) |
Download or read book Adoption and Implementation of AI in Customer Relationship Management written by Surabhi Singh and published by Business Science Reference. This book was released on 2021 with total page 325 pages. Available in PDF, EPUB and Kindle. Book excerpt: "The book covers major perspectives building on the available literature in the CRM domain while attempting to bring out a focused approach in connecting "Theory to Practice" improvising the customer relationships for the organizations with the use of AI"--