An Examination Of Black College Fundraising Best Practices And Challenges

Download or read book An Examination of Black College Fundraising Best Practices and Challenges written by Leandra J. Hayes and published by . This book was released on 2012 with total page 230 pages. Available in PDF, EPUB and Kindle. Book excerpt: Since their inception, historically black colleges and universities (HBCUs) have struggled to secure the resources they need to thrive, and unfortunately this trend continues today. Of the one hundred five HBCUs in existence, only a few have achieved notable fundraising success. This situation raises several questions. What are HBCUs that have achieved success in fundraising doing differently from those that have not? What are the fundraising challenges that HBCUs face? What steps should HBCUs take to strengthen their fundraising infrastructures? What does an HBCU institutional advancement professional need to know to be effective in his/her role? What does the future of HBCU fundraising programs look like and what does it need to become? This literature review focuses on what HBCU institutional advancement professionals can learn in terms of improving their effectiveness from studying the current best practices and challenges at HBCUs. It also provides recommendations for enhancing the future trajectory of HBCU fundraising programs and suggests new strategies to foster greater success.