Asymmetric Marketing

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Asymmetric Marketing

Asymmetric Marketing
Author :
Publisher : Asymmetric Marketing
Total Pages : 188
Release :
ISBN-10 : 9781419649806
ISBN-13 : 1419649809
Rating : 4/5 (809 Downloads)

Book Synopsis Asymmetric Marketing by : Joseph E. Bentzel

Download or read book Asymmetric Marketing written by Joseph E. Bentzel and published by Asymmetric Marketing. This book was released on 2006-10-09 with total page 188 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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​This volume includes the full proceedings from the 2005 Academy of Marketing Science (AMS) Annual Conference held in Tampa, Florida, entitled Marketing, Tech