Beyond Multi Channel Marketing

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Beyond Multi-Channel Marketing

Author	: Maria Palazzo
Publisher	: Emerald Group Publishing
Total Pages	: 288
Release	: 2020-06-17
ISBN-10	: 9781838676858
ISBN-13	: 1838676856
Rating	: 4/5 (856 Downloads)

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Book Synopsis Beyond Multi-Channel Marketing by : Maria Palazzo

Download or read book Beyond Multi-Channel Marketing written by Maria Palazzo and published by Emerald Group Publishing. This book was released on 2020-06-17 with total page 288 pages. Available in PDF, EPUB and Kindle. Book excerpt: Delving into the rapidly developing field of dual marketing, investigating the strategic alliances, multi-stakeholder perspectives and branding potential it holds, this book promotes the adoption of the multichannel approach which is fundamental to facing the challenges of marketing 4.0.

Beyond Multi-Channel Marketing Related Books

Language: en
Pages: 177

Beyond Multi-Channel Marketing

Authors: Maria Palazzo

Categories: Business & Economics

Type: BOOK - Published: 2020-06-17 - Publisher: Emerald Group Publishing

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Delving into the rapidly developing field of dual marketing, investigating the strategic alliances, multi-stakeholder perspectives and branding potential it hol

Language: en
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Beyond Multi-Channel Marketing

Authors: Maria Palazzo

Categories: Business & Economics

Type: BOOK - Published: 2020-06-17 - Publisher: Emerald Group Publishing

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Delving into the rapidly developing field of dual marketing, investigating the strategic alliances, multi-stakeholder perspectives and branding potential it hol

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Changing the Channel

Authors: Michael Masterson

Categories: Business & Economics

Type: BOOK - Published: 2008-12-03 - Publisher: John Wiley & Sons

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An all-encompassing guide to making the most from multi-channel marketing Written in a straightforward and accessible style, Changing the Channel offers you a d

Language: en
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Multi Channel Marketing - Simple Steps to Win, Insights and Opportunities for Maxing Out Success

Authors: Gerard Blokdijk

Categories: Reference

Type: BOOK - Published: 2015-11-06 - Publisher: Complete Publishing

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Starting out with Multi Channel Marketing means being unsure about what to do, how to start and how to get the most out of it; preparing for success, and avoidi

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Marketing in the 21st Century and Beyond

Authors: Bruce D. Keillor

Categories: Business & Economics

Type: BOOK - Published: 2012-11-12 - Publisher: Bloomsbury Publishing USA

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This book comprehensively addresses the key facets of marketing strategy and provides cutting-edge direction for organizational success—all in a single volume