Candidate Centered Campaigns

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Candidate-Centered Campaigns

Candidate-Centered Campaigns
Author :
Publisher : Springer
Total Pages : 204
Release :
ISBN-10 : 9781137387370
ISBN-13 : 1137387378
Rating : 4/5 (378 Downloads)

Book Synopsis Candidate-Centered Campaigns by : B. Arbour

Download or read book Candidate-Centered Campaigns written by B. Arbour and published by Springer. This book was released on 2016-04-30 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: The book discussed how contemporary political campaigns are increasingly sensitive to candidate-centered appeals, analyzing the strengths and weaknesses of their own candidate to determine how their personalities, backgrounds, and likability and background fit into a campaign narrative, theme, and issue agenda.


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A candid glimpse into the world of election campaigns from the nineteenth century to the present. Annotation copyrighted by Book News, Inc., Portland, OR