Capitalising On Culture Competing On Difference

Download or read book Capitalising on Culture, Competing on Difference written by Finbarr Bradley and published by Blackhall Publishing. This book was released on 2009-02-23 with total page 372 pages. Available in PDF, EPUB and Kindle. Book excerpt: After two decades of exceptional economic growth and cultural change, Ireland faces the greatest challenge yet: creating a sustainable competitive advantage to guarantee its success in the future. Finbarr Bradley and James Kennelly recommend a renewed sense of national identity as social and cultural capital to maintain and enhance Ireland’s economic development.