Challenges Between Competition And Collaboration

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Co-Opetition

Co-Opetition
Author :
Publisher : Crown Currency
Total Pages : 305
Release :
ISBN-10 : 9780307790545
ISBN-13 : 0307790541
Rating : 4/5 (541 Downloads)

Book Synopsis Co-Opetition by : Adam M. Brandenburger

Download or read book Co-Opetition written by Adam M. Brandenburger and published by Crown Currency. This book was released on 2011-07-13 with total page 305 pages. Available in PDF, EPUB and Kindle. Book excerpt: Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. With over 40,000 copies sold and now in its 9th printing, Co-opetition is a business strategy that goes beyond the old rules of competition and cooperation to combine the advantages of both. Co-opetition is a pioneering, high profit means of leveraging business relationships. Intel, Nintendo, American Express, NutraSweet, American Airlines, and dozens of other companies have been using the strategies of co-opetition to change the game of business to their benefit. Formulating strategies based on game theory, authors Brandenburger and Nalebuff created a book that's insightful and instructive for managers eager to move their companies into a new mind set.


Co-Opetition Related Books

Co-Opetition
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Authors: Adam M. Brandenburger
Categories: Business & Economics
Type: BOOK - Published: 2011-07-13 - Publisher: Crown Currency

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Now available in paperback, with an all new Reader's guide, The New York Times and Business Week bestseller Co-opetition revolutionized the game of business. Wi
Challenges Between Competition and Collaboration
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European manufacturing industries are changing fast. Amid the pressures of globalisation, emerging markets and shifting geographical patterns of consumption and
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Argues that competition is inherently destructive and that competitive behavior is culturally induced, counter-productive, and causes anxiety, selfishness, self
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'Collaborative Advantage offers the perfect recipe for successful businesses that improve lives' -- Ben Cohen and Jerry Greenfield, co-founders of Ben and Jerry
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A review of the existing literature on the China-India comparative theme conveys the distinct impression that the literature largely projects China and India as