Communicating when Your Company is Under Siege
| Author | : Marion K. Pinsdorf |
| Publisher | : |
| Total Pages | : 456 |
| Release | : 1999 |
| ISBN-10 | : IND:30000063982940 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis Communicating when Your Company is Under Siege by : Marion K. Pinsdorf
Download or read book Communicating when Your Company is Under Siege written by Marion K. Pinsdorf and published by . This book was released on 1999 with total page 456 pages. Available in PDF, EPUB and Kindle. Book excerpt: Marion Pindsdorf's prescription to prevent a corporate disaster is: when public health and safety are involved, tell it all and tell is fast.This book is a guide for companies large and small for surviving a public crisis. It is a battle tested guide written by a veteran public relations expert that is packed with information on working with the media during a corporate public crisis. Pindsdorf uses specific cases as examples of how to and how not to handle public relations during a crisis.
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