Contemporary Research In E Marketing

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Contemporary Research in E-marketing

Author	: Sandeep Krishnamurthy
Publisher	: IGI Global
Total Pages	: 366
Release	: 2005-01-01
ISBN-10	: 1591403731
ISBN-13	: 9781591403739
Rating	: 4/5 (739 Downloads)

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Book Synopsis Contemporary Research in E-marketing by : Sandeep Krishnamurthy

Download or read book Contemporary Research in E-marketing written by Sandeep Krishnamurthy and published by IGI Global. This book was released on 2005-01-01 with total page 366 pages. Available in PDF, EPUB and Kindle. Book excerpt: Annotation E-marketing is intrinsically interdisciplinary with academic researchers in many fields conducting research in the area. This book brings the work being conducted in many disciplines to one outlet, encouraging cross-fertilisation of ideas and greater dissemination of key research concepts.

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Contemporary Research in E-marketing

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This book constitutes the proceedings of the International Conference on E-business and Strategy, iCETS 2012, held in Tianjin, China, in August 2012. The 65 rev