Crafting Customer Experience Strategy

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Crafting Customer Experience Strategy

Author	: Sapna Popli
Publisher	: Emerald Group Publishing
Total Pages	: 257
Release	: 2021-05-04
ISBN-10	: 9781839097102
ISBN-13	: 1839097108
Rating	: 4/5 (108 Downloads)

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Book Synopsis Crafting Customer Experience Strategy by : Sapna Popli

Download or read book Crafting Customer Experience Strategy written by Sapna Popli and published by Emerald Group Publishing. This book was released on 2021-05-04 with total page 257 pages. Available in PDF, EPUB and Kindle. Book excerpt: Crafting Customer Experience Strategy: Lessons from Asia looks at how Customer Experience Management can be vital in providing a competitive advantage for businesses. This is essential reading for marketing scholars and practitioners looking for insights into improving their customers' experiences.

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