Culture and Public Relations
Author | : Krishnamurthy Sriramesh |
Publisher | : Routledge |
Total Pages | : 298 |
Release | : 2012 |
ISBN-10 | : 9780415887274 |
ISBN-13 | : 0415887275 |
Rating | : 4/5 (275 Downloads) |
Download or read book Culture and Public Relations written by Krishnamurthy Sriramesh and published by Routledge. This book was released on 2012 with total page 298 pages. Available in PDF, EPUB and Kindle. Book excerpt: Culture and Public Relations explores the impact of culture - societal and organizational - through the global lens of public relations. With contributors from Europe, Asia, Australia, and North America, this collection offers international perspectives on an increasingly important area. It is required reading for scholars, researchers, and students in public relations and business.