Customer Centric Knowledge Management

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Customer-Centric Knowledge Management

Customer-Centric Knowledge Management
Author :
Publisher : Information Science Reference
Total Pages : 315
Release :
ISBN-10 : 1613500912
ISBN-13 : 9781613500910
Rating : 4/5 (910 Downloads)

Book Synopsis Customer-Centric Knowledge Management by : Minwir Al-Shammari

Download or read book Customer-Centric Knowledge Management written by Minwir Al-Shammari and published by Information Science Reference. This book was released on 2011-07-01 with total page 315 pages. Available in PDF, EPUB and Kindle. Book excerpt: "This book is a comprehensive collection addressing managerial and technical aspects of customer-centric knowledge implementation, contributing to the dynamic and emerging fields of organizational knowledge management, customer relationship management, and information and communication technologies"--Provided by publisher.


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Introduces an integrated approach to analyzing and building customer knowledge management (CKM) synergy for sustainable competitive advantage. Provides coverage