Defense Management Better Guidance Needed In Selecting Operating Methods For Namebrand Fastfood Restaurants

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Defense management better guidance needed in selecting operating methods for namebrand, fastfood restaurants.

Defense management better guidance needed in selecting operating methods for namebrand, fastfood restaurants.
Author :
Publisher : DIANE Publishing
Total Pages : 44
Release :
ISBN-10 : 9781428946934
ISBN-13 : 1428946934
Rating : 4/5 (934 Downloads)

Book Synopsis Defense management better guidance needed in selecting operating methods for namebrand, fastfood restaurants. by :

Download or read book Defense management better guidance needed in selecting operating methods for namebrand, fastfood restaurants. written by and published by DIANE Publishing. This book was released on 2001 with total page 44 pages. Available in PDF, EPUB and Kindle. Book excerpt: The military exchange services operate a wide range of retail activities such as department stores, florist shops, barber and beauty shops, gasoline stations, and restaurants. Profits from these activities provide funds for the Department of Defense s (DOD) morale, welfare, and recreation programs. In recent years, the exchange services annual sales exceeded $9 billion in fiscal year 1999 about $734 million involved food operations. About 50 percent of the food sales came from about 615 name-brand, fast-food restaurants (e.g., McDonald s, Burger King, Subway, and Pizza Hut) operating on military installations around the world. Name-brand, fast-food restaurant operations, particularly hamburger restaurants, are the topic of this report. It focuses on hamburger restaurants because they represent a major segment of the exchange services name-brand, fast-food sales and because exchange services contracts with two large companies, Burger King and McDonald s, will expire in 2004.


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