Event Portfolio Management

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Event Portfolio Management

Author	: Vladimir Antchak
Publisher	: Goodfellow Publishers Ltd
Total Pages	: 209
Release	: 2019-09-01
ISBN-10	: 9781911396932
ISBN-13	: 1911396935
Rating	: 4/5 (935 Downloads)

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Book Synopsis Event Portfolio Management by : Vladimir Antchak

Download or read book Event Portfolio Management written by Vladimir Antchak and published by Goodfellow Publishers Ltd. This book was released on 2019-09-01 with total page 209 pages. Available in PDF, EPUB and Kindle. Book excerpt: A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it explains why it is important in event studies and management, and then shows how related methods can be used and adapted using real world international case studies.

Event Portfolio Management Related Books

Language: en
Pages: 209

Event Portfolio Management

Authors: Vladimir Antchak

Categories: Business & Economics

Type: BOOK - Published: 2019-09-01 - Publisher: Goodfellow Publishers Ltd

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A concise introduction to portfolio theory and methods for use in event management and event tourism. Divided into 2 parts of ‘Theory’ and ‘Practice’ it

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Event Marketing in the Context of Higher Education Marketing and Digital Environments

Authors: Florian Neus

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Type: BOOK - Published: 2020-02-25 - Publisher: Springer Nature

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Event marketing is a powerful tool of brand communication and used within many different fields. Florian Neus extends the existing scientific literature to even

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Events Management

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Categories: Business & Economics

Type: BOOK - Published: 2012-05-23 - Publisher: Routledge

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Events Management is the must-have introductory text providing a complete A-Z of the principles and practices of planning, managing and staging events. The book

Language: en
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The Fundamentals of Event Design

Authors: Vladimir Antchak

Categories: Business & Economics

Type: BOOK - Published: 2019-12-05 - Publisher: Routledge

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The Fundamentals of Event Design aims to rethink current approaches to event design and production. The textbook explores the relationship between event design

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Event Stakeholders

Authors: Donald Getz

Categories: Business & Economics

Type: BOOK - Published: 2019-02-11 - Publisher: Goodfellow Publishers Ltd

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Focuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at i