General Aviation Marketing And Management

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General Aviation Marketing and Management

General Aviation Marketing and Management
Author :
Publisher : Krieger Publishing Company
Total Pages : 0
Release :
ISBN-10 : 1575243016
ISBN-13 : 9781575243016
Rating : 4/5 (016 Downloads)

Book Synopsis General Aviation Marketing and Management by : C. Daniel Prather

Download or read book General Aviation Marketing and Management written by C. Daniel Prather and published by Krieger Publishing Company. This book was released on 2009 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: This third edition text thoroughly explores the line service functions of an FBO, and retains a marketing focus which enables the student the opportunity to learn more about marketing in the GA industry and be more effective in this area.


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Ch. 1. Introduction -- ch. 2. Airport business plan -- ch. 3. Airport business planning process -- ch. 4. Preparing the elements of an airport business plan --