Successful Global Account Management
Author | : Kevin Wilson |
Publisher | : Kogan Page Publishers |
Total Pages | : 272 |
Release | : 2002 |
ISBN-10 | : 0749436042 |
ISBN-13 | : 9780749436049 |
Rating | : 4/5 (049 Downloads) |
Download or read book Successful Global Account Management written by Kevin Wilson and published by Kogan Page Publishers. This book was released on 2002 with total page 272 pages. Available in PDF, EPUB and Kindle. Book excerpt: Based on a major global research study into Global Account Management (GAM), Successful Global Account Managment shows companies how to adopt a radically different approach to dealing with their key accounts to operate as truly global suppliers.