Global Strategy and the Organization
Author | : Anil K. Gupta |
Publisher | : John Wiley & Sons |
Total Pages | : 244 |
Release | : 2004 |
ISBN-10 | : UCSD:31822033125956 |
ISBN-13 | : |
Rating | : 4/5 ( Downloads) |
Download or read book Global Strategy and the Organization written by Anil K. Gupta and published by John Wiley & Sons. This book was released on 2004 with total page 244 pages. Available in PDF, EPUB and Kindle. Book excerpt: A STRATEGIC FRAMEWORK FOR GLOBAL DOMINANCE In the battle for global dominance, only those organizations that lead the ongoing globalization of their industries will succeed. That’s why students need a strategic framework that they can apply in a global setting. In GLOBAL STRATEGY AND ORGANIZATION, awarding-winning scholars and teachers Anil L. Gupta and Vijay Govindarajan focus on the four essential tasks for transforming a company in a global success: Identify market opportunities worldwide and pursue those opportunities by establishing the necessary presence in all key markets Convert global presence into global competitive advantage Cultivate a global mindset Strive to reinvent the rules of the global game Each chapter focuses on a specific, action-oriented issue. Reports on the activities of real firms, such as Wal-Mart, Dell Computer, and Canon, provide insights into the challenges associated with globalization and illustrate the author’s findings.