Innovation Equity
Author | : Elie Ofek |
Publisher | : University of Chicago Press |
Total Pages | : 343 |
Release | : 2016-09-30 |
ISBN-10 | : 9780226618296 |
ISBN-13 | : 0226618293 |
Rating | : 4/5 (293 Downloads) |
Download or read book Innovation Equity written by Elie Ofek and published by University of Chicago Press. This book was released on 2016-09-30 with total page 343 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text bridges the gap between what academics know and what innovation stakeholders- from managers, to investors, to analysts, to consumers-need to know about how new products and services are expected to perform in the marketplace.