Madison Avenue and the Color Line
Author | : Jason Chambers |
Publisher | : University of Pennsylvania Press |
Total Pages | : 332 |
Release | : 2009-05-22 |
ISBN-10 | : 0812220609 |
ISBN-13 | : 9780812220605 |
Rating | : 4/5 (605 Downloads) |
Download or read book Madison Avenue and the Color Line written by Jason Chambers and published by University of Pennsylvania Press. This book was released on 2009-05-22 with total page 332 pages. Available in PDF, EPUB and Kindle. Book excerpt: Until now, most works on the history of African Americans in advertising have focused on the depiction of blacks in advertisements. Madison Avenue and the Color Line breaks new ground by examining the history of black advertising agency employees and agency owners.