Manufacturing In The Corporate Strategy

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Manufacturing in the Corporate Strategy

Manufacturing in the Corporate Strategy
Author :
Publisher : John Wiley & Sons
Total Pages : 352
Release :
ISBN-10 : UOM:39015000471493
ISBN-13 :
Rating : 4/5 ( Downloads)

Book Synopsis Manufacturing in the Corporate Strategy by : Wickham Skinner

Download or read book Manufacturing in the Corporate Strategy written by Wickham Skinner and published by John Wiley & Sons. This book was released on 1978 with total page 352 pages. Available in PDF, EPUB and Kindle. Book excerpt:


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In many industrial companies, strategic developments are predominantly based on corporate marketing decisions with manufacturing being forced to react to these