Marketing 3e P

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MARKETING 3E P

Author	: Paul Baines
Publisher	: Oxford University Press, USA
Total Pages	: 769
Release	: 2014-02
ISBN-10	: 9780199659531
ISBN-13	: 0199659532
Rating	: 4/5 (532 Downloads)

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Book Synopsis MARKETING 3E P by : Paul Baines

Download or read book MARKETING 3E P written by Paul Baines and published by Oxford University Press, USA. This book was released on 2014-02 with total page 769 pages. Available in PDF, EPUB and Kindle. Book excerpt: Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case studies, chapter summaries and review questions.

MARKETING 3E P Related Books

Language: en
Pages: 769

MARKETING 3E P

Authors: Paul Baines

Categories: Business & Economics

Type: BOOK - Published: 2014-02 - Publisher: Oxford University Press, USA

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Linked to an online resource centre and instructor's DVD, this textbook introduces the basic principles of marketing. It includes numerous contemporary case stu

Language: en
Pages: 292

Political Marketing

Authors: Jennifer Lees-Marshment

Categories: Political Science

Type: BOOK - Published: 2014-05-09 - Publisher: Routledge

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Substantially revised throughout, Political Marketing second edition continues to offer students the most comprehensive introduction to this rapidly growing fie

Language: en
Pages: 352

Industrial Marketing Strategy

Authors: Frederick E. Webster

Categories: Business & Economics

Type: BOOK - Published: 1984-08-10 - Publisher: *Ronald Press

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A reader-friendly, manager?s goal-oriented guide to marketing in the 21st century In today?s customer-oriented world, marketing principles are more important th

Language: en
Pages: 513

Marketing Plans for Services

Authors: Malcolm McDonald

Categories: Business & Economics

Type: BOOK - Published: 2011-07-20 - Publisher: John Wiley & Sons

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Marketing Plans for Services, Third Edition is written in a pragmatic, action-orientated style and each chapter has examples of marketing planning in practice.

Language: en
Pages: 322

Strategic Marketing: Planning and Control

Authors: Graeme Drummond

Categories: Business & Economics

Type: BOOK - Published: 2007-06-01 - Publisher: Routledge

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Strategic Marketing: planning and control covers contemporary issues by exploring current developments in marketing theory and practice including the concept of