Marketing Imagination
| Author | : Theodore Levitt |
| Publisher | : Simon and Schuster |
| Total Pages | : 276 |
| Release | : 1986-04-21 |
| ISBN-10 | : 9780029190906 |
| ISBN-13 | : 0029190908 |
| Rating | : 4/5 (908 Downloads) |
Book Synopsis Marketing Imagination by : Theodore Levitt
Download or read book Marketing Imagination written by Theodore Levitt and published by Simon and Schuster. This book was released on 1986-04-21 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: A unique approach to the marketing/ management concept discusses product and marketing objectives, the relationship between client and supplier, the industrialization of service, and other facets of effective marketing strategies.
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