Models for Innovation Diffusion
Author | : Vijay Mahajan |
Publisher | : SAGE |
Total Pages | : 92 |
Release | : 1985 |
ISBN-10 | : 0803921365 |
ISBN-13 | : 9780803921368 |
Rating | : 4/5 (368 Downloads) |
Download or read book Models for Innovation Diffusion written by Vijay Mahajan and published by SAGE. This book was released on 1985 with total page 92 pages. Available in PDF, EPUB and Kindle. Book excerpt: Presents a powerful set of techniques for investigating the temporal diffusion process of any innovation. In addition, this volume outlines several widely used diffusion models and suggests their appropriate applications.