Multimodality and Genre
Author | : J. Bateman |
Publisher | : Springer |
Total Pages | : 331 |
Release | : 2008-04-17 |
ISBN-10 | : 9780230582323 |
ISBN-13 | : 023058232X |
Rating | : 4/5 (32X Downloads) |
Download or read book Multimodality and Genre written by J. Bateman and published by Springer. This book was released on 2008-04-17 with total page 331 pages. Available in PDF, EPUB and Kindle. Book excerpt: The first systematic, corpus-based and theoretically rigorous approach to the description and analysis of multimodal documents. Drawing on academic research and the experience of designers and production teams, Bateman uses linguistically-based analysis to show how different modes of expression together make up a document with a recognisable genre.