PR- A Persuasive Industry?
Author | : T. Morris |
Publisher | : Palgrave Macmillan |
Total Pages | : 204 |
Release | : 2008-10-06 |
ISBN-10 | : 1349302201 |
ISBN-13 | : 9781349302208 |
Rating | : 4/5 (208 Downloads) |
Download or read book PR- A Persuasive Industry? written by T. Morris and published by Palgrave Macmillan. This book was released on 2008-10-06 with total page 204 pages. Available in PDF, EPUB and Kindle. Book excerpt: Public relations is a big and rapidly growing industry, with annual growth rates of 20-30%. It spans the worlds of business, politics and culture, sport and entertainment. PR is everywhere. And yet, though it is much talked about it is little analyzed.