Public Relations Theory

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Understanding Public Relations

Understanding Public Relations
Author :
Publisher : SAGE
Total Pages : 289
Release :
ISBN-10 : 9781526422149
ISBN-13 : 152642214X
Rating : 4/5 (14X Downloads)
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Book Synopsis Understanding Public Relations by : Lee Edwards

Download or read book Understanding Public Relations written by Lee Edwards and published by SAGE. This book was released on 2018-04-17 with total page 289 pages. Available in PDF, EPUB and Kindle. Book excerpt: This text introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts and brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK.


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