Readings in Account Planning
Author | : Hart Weichselbaum |
Publisher | : Routledge |
Total Pages | : 0 |
Release | : 2008 |
ISBN-10 | : 1887229361 |
ISBN-13 | : 9781887229364 |
Rating | : 4/5 (364 Downloads) |
Download or read book Readings in Account Planning written by Hart Weichselbaum and published by Routledge. This book was released on 2008 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: A compilation of some of the best thinking in the exciting and challenging field of account planning. Beginning with Stanley Pollit's "How I Started Account Planning," this great collection includes pieces from John Griffiths, Malcolm Gladwell, Merry Baskin, Paul Feldwick, John Heilleman, and many more.