Reverse Entrepreneurship In Latin America

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Reverse Entrepreneurship in Latin America

Reverse Entrepreneurship in Latin America
Author :
Publisher : Springer
Total Pages : 143
Release :
ISBN-10 : 9783319944661
ISBN-13 : 3319944665
Rating : 4/5 (665 Downloads)

Book Synopsis Reverse Entrepreneurship in Latin America by : Pável Reyes-Mercado

Download or read book Reverse Entrepreneurship in Latin America written by Pável Reyes-Mercado and published by Springer. This book was released on 2018-09-11 with total page 143 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book explores the concept of reverse entrepreneurship, providing real-life examples of innovative start-ups and ventures hoping to internationalize. Traditionally, entrepreneurial ideas have flowed from developed countries to emerging markets. This book, however, examines entrepreneurial ideas flowing in the opposite direction, with case studies from organizations that were initially launched in emerging markets. With a specific focus on Latin America, the cases examine the experiences of entrepreneurs and reveal much-needed strategies for entry into developed markets. This book will undoubtedly be useful to both academics and practitioners as it covers a wide range of industries, products and services and takes a closer look at market platforms and high-impact entrepreneurship. Providing a valuable contribution to a relatively unexplored area, this is a compelling collection of insights into reverse entrepreneurship which presents practical solutions for entrepreneurs looking to expand their businesses in the future.


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