The Advanced Dictionary Of Marketing

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The Advanced Dictionary of Marketing

The Advanced Dictionary of Marketing
Author :
Publisher : Oxford University Press
Total Pages : 661
Release :
ISBN-10 : 0199285993
ISBN-13 : 9780199285990
Rating : 4/5 (990 Downloads)
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Book Synopsis The Advanced Dictionary of Marketing by : Scott Dacko

Download or read book The Advanced Dictionary of Marketing written by Scott Dacko and published by Oxford University Press. This book was released on 2008 with total page 661 pages. Available in PDF, EPUB and Kindle. Book excerpt: This advanced dictionary of marketing focuses on leading-edge terminology for use by people who are serious about the theory and practice of marketing. With over 1,000 entries ranging in length and depth, it is the ideal reference guide for researchers, directors, managers, and anyone studying marketing for a professional or academic qualification.


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