The Branding Iron

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Branding Iron

Branding Iron
Author :
Publisher : Racom Communication
Total Pages : 0
Release :
ISBN-10 : 1933199040
ISBN-13 : 9781933199047
Rating : 4/5 (047 Downloads)

Book Synopsis Branding Iron by : Charlie Hughes

Download or read book Branding Iron written by Charlie Hughes and published by Racom Communication. This book was released on 2007 with total page 0 pages. Available in PDF, EPUB and Kindle. Book excerpt: With wit and humour, 'Branding Iron' uses lessons from the car business to guide readers in every business on a quest to build a world-beating brand that leaves a real mark, one made the old-fashioned way - burned in with a red hot iron. The authors do the tough analysis and ask questions that most boards of directors should be asking.


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