The Business of Media
Author | : David Croteau |
Publisher | : Pine Forge Press |
Total Pages | : 340 |
Release | : 2006 |
ISBN-10 | : 1412913152 |
ISBN-13 | : 9781412913157 |
Rating | : 4/5 (157 Downloads) |
Download or read book The Business of Media written by David Croteau and published by Pine Forge Press. This book was released on 2006 with total page 340 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Business of Media presents the critical, yet careful, analysis of the rapidly changing media industry that students need in order to get behind the headlines and understand our increasingly media-saturated society. The writing is clear and jargon-free, accessible to undergraduates without requiring a background in economics.