The Cadillac Story

Download or read book The Cadillac Story written by Thomas E. Bonsall and published by Stanford University Press. This book was released on 2004 with total page 252 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Cadillac story is more than the story of a car company. It is, in many ways, the story of the American automobile industry itself—which, as much as any industry, drove America’s growth in the twentieth century and defined who we are as a people. For generations of Americans, Cadillac epitomized expansive prosperity. This illustrated history of Cadillac presents all the triumphs and failures of the marque’s last sixty years; from the good times, through the disastrous 1980s, and up to the current reconstitution of the brand.