The Digital Nba

Download The Digital Nba full books in PDF, epub, and Kindle. Read online free The Digital Nba ebook anywhere anytime directly on your device. Fast Download speed and no annoying ads. We cannot guarantee that every ebooks is available!

The Digital NBA

The Digital NBA
Author :
Publisher : University of Illinois Press
Total Pages : 169
Release :
ISBN-10 : 9780252054587
ISBN-13 : 025205458X
Rating : 4/5 (58X Downloads)

Book Synopsis The Digital NBA by : Steven Secular

Download or read book The Digital NBA written by Steven Secular and published by University of Illinois Press. This book was released on 2023-06-20 with total page 169 pages. Available in PDF, EPUB and Kindle. Book excerpt: The National Basketball Association reaches a global audience via a multiplatform strategy that leverages its uncanny ability to connect fans to all things NBA. Steven Secular brings readers inside the league’s global operations and traces the history of the NBA’s approach to sports media from its 1980s embrace of cable through the streaming revolution of the twenty-first century. As fans around the world stream games and other league content, NBA teams incorporate foreign languages and cultures into broadcasts to boost their product’s appeal to audiences in Brazil, China, and beyond. Secular’s analysis reveals how the NBA continues to transform itself into a wildly successful media producer and distributor more akin to a streaming studio than the sports leagues of old even as its media partners and sponsors erase any notion of sports as a civic good. A timely look at a dynamic media landscape, The Digital NBA shows how the games we love became content first and sport a distant second.


The Digital NBA Related Books

The Digital NBA
Language: en
Pages: 169
Authors: Steven Secular
Categories: Social Science
Type: BOOK - Published: 2023-06-20 - Publisher: University of Illinois Press

DOWNLOAD EBOOK

The National Basketball Association reaches a global audience via a multiplatform strategy that leverages its uncanny ability to connect fans to all things NBA.
Money Players
Language: en
Pages: 452
Authors: Armen Keteyian
Categories: Basketball
Type: BOOK - Published: 1998 - Publisher: Simon and Schuster

DOWNLOAD EBOOK

Includes a new chapter exclusive to the paperback edition! Three of America's top sports journalists have teamed up to investigate the politics of the National
The NBA Story
Language: en
Pages: 193
Authors: Rich Mintzer
Categories: Business & Economics
Type: BOOK - Published: 2020-05-26 - Publisher: HarperCollins Leadership

DOWNLOAD EBOOK

The NBA Story will help you understand and adopt the competitive strategies, workplace culture, and daily business practices that enabled the exciting basketbal
Piracy of Live Sports Broadcasting Over the Internet
Language: en
Pages: 160
Authors: United States. Congress. House. Committee on the Judiciary
Categories: Computers
Type: BOOK - Published: 2010 - Publisher:

DOWNLOAD EBOOK

Law of the Internet, 4th Edition
Language: en
Pages: 2644
Authors: Delta & Matsuura
Categories: Computer networks
Type: BOOK - Published: 2017-01-01 - Publisher: Wolters Kluwer

DOWNLOAD EBOOK

Law of the Internet, Fourth Edition is a two-volume up-to-date legal resource covering electronic commerce and online contracts, privacy and network security, i