The Future of the Mass Audience
Author | : W. Russell Neuman |
Publisher | : Cambridge University Press |
Total Pages | : 224 |
Release | : 1991-11-29 |
ISBN-10 | : 0521424046 |
ISBN-13 | : 9780521424042 |
Rating | : 4/5 (042 Downloads) |
Download or read book The Future of the Mass Audience written by W. Russell Neuman and published by Cambridge University Press. This book was released on 1991-11-29 with total page 224 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses on how the changing technology and economics of the mass media in post-industrial society will influence public communication.