The Image of South Africa Among Visiting Chinese Tourists
| Author | : Bingyan Yu |
| Publisher | : |
| Total Pages | : 156 |
| Release | : 2004 |
| ISBN-10 | : OCLC:61452079 |
| ISBN-13 | : |
| Rating | : 4/5 ( Downloads) |
Book Synopsis The Image of South Africa Among Visiting Chinese Tourists by : Bingyan Yu
Download or read book The Image of South Africa Among Visiting Chinese Tourists written by Bingyan Yu and published by . This book was released on 2004 with total page 156 pages. Available in PDF, EPUB and Kindle. Book excerpt: The image of a destination is built by a variety of influences, only some of which can be directly or indirectly attributed to the actions of destination marketing companies. This study proposes to identify, analyze and evaluate the factors that could impact positively and/or negatively on the image of South Africa as a tourist destination among tourists from China.
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