The Instigatory Theory of NGO Communication
| Author | : Evandro Oliveira |
| Publisher | : Springer |
| Total Pages | : 276 |
| Release | : 2019-05-31 |
| ISBN-10 | : 9783658268589 |
| ISBN-13 | : 3658268581 |
| Rating | : 4/5 (581 Downloads) |
Book Synopsis The Instigatory Theory of NGO Communication by : Evandro Oliveira
Download or read book The Instigatory Theory of NGO Communication written by Evandro Oliveira and published by Springer. This book was released on 2019-05-31 with total page 276 pages. Available in PDF, EPUB and Kindle. Book excerpt: By understanding the ontogenesis of NGOs as civil society organizations from a historical-anthropological, communicational, sociological, economical and managerial perspective, Evandro Oliveira outlines the Instigatory Theory of NGO Communication (ITNC). This proposes the ontological principles, an applied conceptual model and a cybernetic operational model for understanding and managing communication at NGOs. Those models were tested using a mixed-method research design.
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