The Oxford Handbook of Strategic Sales and Sales Management
Author | : David W. Cravens |
Publisher | : Oxford University Press, USA |
Total Pages | : 660 |
Release | : 2011-01-27 |
ISBN-10 | : 9780199569458 |
ISBN-13 | : 0199569452 |
Rating | : 4/5 (452 Downloads) |
Download or read book The Oxford Handbook of Strategic Sales and Sales Management written by David W. Cravens and published by Oxford University Press, USA. This book was released on 2011-01-27 with total page 660 pages. Available in PDF, EPUB and Kindle. Book excerpt: The Oxford Handbook of Strategic Sales and Sales Management is a comprehensive overview of the latest research in the area by leading international academics. The Handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing.