The Web Content Strategists Bible
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Language: en
Pages: 174
Pages: 174
Type: BOOK - Published: 2009 - Publisher: Richard Sheffield
Managing the creation and maintenance of the huge volume of Web content requires an understanding of not just Web writing, but of detailed, well-planned, realis
Language: en
Pages: 0
Pages: 0
Type: BOOK - Published: 2011 - Publisher: Book Apart
Explore content strategy's roots, and quickly learn not only how it's done, but how you can do it well.
Language: en
Pages: 193
Pages: 193
Type: BOOK - Published: 2009-09-25 - Publisher: New Riders
If your website content is out of date, off-brand, and out of control, you're missing a huge opportunity to engage, convert, and retain customers online. Redesi
Language: en
Pages: 306
Pages: 306
Type: BOOK - Published: 2013-01-15 - Publisher: XML Press
If you've been asked to get funding for a content strategy initiative and need to build a compelling business case, if you've been approached by your staff to i
Language: en
Pages: 256
Pages: 256
Type: BOOK - Published: 2012-02-28 - Publisher: New Riders
FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS j
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