Tourism Smes Service Quality And Destination Competitiveness

Download or read book Tourism SMEs, Service Quality, and Destination Competitiveness written by E. Jones and C. Haven and published by CABI. This book was released on 2005 with total page 408 pages. Available in PDF, EPUB and Kindle. Book excerpt: This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. It also highlights the challenges faced by SMEs to promote destination business growth - with discussion of competitiveness, quality and standards. With its entity-relationship model of a destination, this edited collection of international papers fully explores the dynamics SMEs. Case studies from around the world also puts SMEs research into a global context.